ION hockey league FINALS
COMMUNICATION
BRIEFING
ION is an internationally recognised real estate developer that has become the main sponsor of the first Belgian men's and women's field hockey division.
The brand wishes to establish itself on the Belgian market and more particularly through its various target groups to demonstrate the quality of its services.
This is why ION has decided to partner with one of the best championships in the world.
CONCEPT
The ION Hockey League Finals 2023 took place on May 18, 20, and 21, and it was an exhilarating sporting event that captivated hockey enthusiasts worldwide. Kick Up, the media coverage agency, took charge of delivering comprehensive coverage, including social media updates and interviews.
Kick Up provided real-time coverage across various social media platforms, keeping fans informed of live scores and allowing them to experience the thrilling action unfolding on the field. With their regular updates, the online atmosphere was electric, enhancing fan engagement and enabling them to be part of the event, even from a distance.
In addition to score updates, Kick Up captured and shared the unique atmosphere surrounding the field.
Kick Up also highlighted the presence of VIP personalities during the finals. Interviews with players, coaches, and other key figures were conducted and streamed live, providing fans with exclusive insights and perspectives.
SKILLS
Social media – Communication - Event - Interview - Live coverage